What we found
- A Lions home game nudges hotel prices up; most of the market is unaffected. The night before a Lions home game, hotels within 15 miles of Ford Field averaged $220, against $197 on a normal night of the same weekday. That is +20%, rank 11 of 32 NFL markets; the league-wide figure is +11%.
- The biggest night before a game was the Vikings visit on Nov 2: $261, +25% above normal. The biggest night of a game was the Cowboys game on Dec 4: $217, +39%.
- Arriving on a Sunday for a Monday meeting? The night of a Sunday Lions game ran +7% vs. a normal Sunday, about +$11 for the room.
Every night of the season
Average nightly hotel price within 15 miles of Ford Field, September 2025 through the end of the Lions' season. Home games are marked.
Nights with fewer than 300 prices are drawn through. Hover a dot for the game and price.
Every Lions home game
Average price near Ford Field the night before kickoff and the night the game ends, with the change from a normal night of the same weekday.
| Game | Date | Night before | Night of |
|---|---|---|---|
| vs. BearsSunday | Sep 14 | $269+22% | $206+6% |
| vs. BrownsSunday | Sep 28 | $249+13% | $205+4% |
| vs. BuccaneersMonday night | Oct 20 | $207+21% | $189+13% |
| vs. VikingsSunday | Nov 2 | $261+25% | $167+7% |
| vs. GiantsSunday | Nov 23 | $220+12% | $163+10% |
| vs. PackersThursday night, Thanksgiving week | Nov 27 | $252+68% | $239+53% |
| vs. CowboysThursday night | Dec 4 | $179+20% | $217+39% |
| vs. SteelersSunday | Dec 21 | $189+1% | $167+14% |
Holiday-week games (Thanksgiving, Christmas) are shown but left out of the team's figures.
College games at Ford Field
Hotel price change the night of each college game played at the stadium in 2025, vs. a normal night of the same weekday. The Lions' biggest night by the same measure was +25% (MIN at DET).
College games that shared a weekend with a Lions home game are left out. The full comparison across the league is on the main page.
Before you book
- The night of a Sunday Lions game ran +7% vs. a normal Sunday, about +$11 for the room. A Sunday arrival on a game weekend costs about the same as any other Sunday here.
- The Cowboys game on Thursday, Dec 4, put hotels at $217 the night of the game, +39% vs. a normal Thursday. The Buccaneers game on Monday, Oct 20, put hotels at $189 the night of the game, +13% vs. a normal Monday.
- The smallest increase of the season was the Steelers game on Dec 21, $189 the night before (+1%). The priciest night was the Bears game on Sep 14, $269.
- A normal night within 15 miles of Ford Field runs about $172.
How we did this
The pricesAverage all-in nightly price (room, tax and fees) shown to travelers searching on Engine for hotels within 15 miles of Ford Field, for stays of one to three nights booked 0 to 120 days ahead, every night from September 1, 2025 through February 17, 2026. About 63 million prices across all 32 markets.
A normal nightEach game night is compared with the median of the same weekday on non-game weeks within four weeks. Thanksgiving week, Christmas week, nights with a college game at the stadium and nights with fewer than 300 prices never count as normal. Team figures are the median across the Lions' regular-season home games. Prices are what travelers saw in searches, not what they paid. Full method and all 32 teams.